News: February author

Peters, Hardcastle Featured Speakers at AAR

JULY 22, 2021 10:45am – 3:30pm Eastern Register Here

The Importance of Journey Mapping in a Post-COVID World Spoiler alert: understanding your audience is becoming more important in a post-COVID world! After a year ...Read More

Hardcastle-Geddes and Saef Publish Hybrid Best Practices

As organizers plan their return to in-person events, they are also determining the role that digital offerings will—or won’t—play in a post-pandemic future. mdg’s Kimberly Hardcastle-Geddes, chief marketing strategist and ...Read More

Thorson Presenting at Exhibit Sales Roundtable

Senior Account Director Ingrid Thorson will be a featured speaker at Lippman Connects Exhibit Sales Roundtable on February 25. Session details are below and registration is available on the Read More

PCMA Features mdg Advice on Crisis Communications

As event professionals, it’s our job to plan the best experiences possible — and prepare for worst-case scenarios. So, how should we be approaching communications — specifically, crisis communications — ...Read More

New eBook! Harnessing the Power of Content

If there’s one thing event professionals have learned this year, it’s the importance of diversification. For decades, we’ve relied heavily on our trade shows, conferences and meetings to connect and ...Read More

Hardcastle-Geddes Tapped to Judge VEI Awards

mdg Chief Marketing Strategist Kimberly Hardcastle-Geddes has been named to the illustrious panel of judges at the inaugural VEI Virtual & Hybrid Event Awards, to be held in February 2021. ...Read More

Blumer Joins mdg as Customer Journey Architect

Event marketing agency mdg has recruited Marc Blumer to serve as Customer Journey Architect, managing the integration of digital, web and email marketing around the convergence of content and data. The hire ...Read More

Polito, Hardcastle to Chair CEIR Predict

CEIR Predict September 13-14, 2018 | MGM National Harbor

A new geopolitical and geoeconomic landscape is being formed as global supply chains and long standing trade agreements  are being reassessed. Organizational models are evolving to be more ...Read More

search