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mdg Presenting Two Sessions at Expo! Expo! 2022

Erin Lee, vice president of digital marketing strategy and Christine Johnson, director of content at mdg, have been selected to present two sessions at IAEE’s Expo! Expo! 2022 in Louisville, Read More

It’s time for your annual website check-up!

Websites aren’t for ‘setting and forgetting’, they need regular check-ups and fine-tuning to consistently maximize conversion rates and optimize user experience. The following questions will help you evaluate three key Read More

8 Ways to Build Event Awareness With Content

Before prospects will consider attending an event, they must first know it exists. Event marketers looking to grow their databases, build awareness, keep audiences engaged and ultimately increase attendance should Read More

4 Strategies to Guide Your Return to Live Events

The rush back to in-person events is made more challenging by staffing shortages, changing circumstances, executive scrutiny and the need to make timely decisions despite many variables and uncertainties. David Read More

Attendee Marketing Through Multipliers

Event marketers are always looking for effective means to reach prospective attendees; but not all event marketers have hundreds of thousands of dollars to spend on their acquisition campaigns. The Read More

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