Seven Marketing Trends that Will Create New Opportunities for Attendance Growth
11:00 a.m. – 12:15 p.m.
With advances in technology and the rise of the “social” consumer, news and information travels instantaneously providing exciting opportunities to reach target audiences with pinpointed messages. This interactive session will cover seven trends that affect all areas of marketing from advertising to social media, and everything in between, and how strategies will be shaped throughout 2012 and beyond.
Presenter: Kimberly Hardcastle Geddes, CEM, Vice President and Chief Account Strategist, Marketing Design Group