Insights
New Year, New Resolutions for Event Marketers
Disruption was the name of the game in 2023. But unlike the negative disruptors that characterized previous years (COVID, record inflation, supply chain issues, etc.), this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. mdg’s team of experts shared how to make the most of the new trends and technologies that will help us identify, reach, and attract new audiences with PCMA Convene.
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