Insights
5 Small Event Tweaks to Create Big Returns
There’s a growing appetite for more customized and curated attendee experiences that create a sense of community and connection. Most event organizers, however, aren’t doing enough to cater to individuals or smaller interest groups that make up larger events. PCMA Convene shared a few ideas from mdg on how to cost-effectively create contextual experiences that will drive deeper engagement and loyalty.
Strategy. Ideas. Proof.
Delivered Monthly.
Get insights from real event and association marketing work — not just theory.
"*" indicates required fields
Related Insights
Drive Smarter Growth
-
Yes, Humans Are Still Visiting Your Website. (So Build It for Them.)
Optimization acronyms keep multiplying and the recommendations to game these algorithms keep evolving. The shift in how people search for information and how the internet serves it up is undeniable, but the fundamentals of website design haven’t changed.Learn More -
What “Always-On” Paid Media Means for Events
Always-on allows you to keep enough of a presence year-round that your brand is already familiar by the time someone enters the market.Learn More
