Insights

Turn Your First-Timers Into Second-Timers with PCMA Convene
There have always been first-timers at our events, but these days, with the new workforce entering the picture, their numbers are rising — and they may be completely new to in-person events. mdg president Kimberly Hardcastle-Geddes shared how to help put them at ease and provide them with a positive event experience (and keep them coming back) with PCMA Convene.
Strategy. Ideas. Proof.
Delivered Monthly.
Get insights from real event and association marketing work — not just theory.
"*" indicates required fields
Related Insights
Drive Smarter Growth
-
AI Browsers Are Changing the Rules for Events and Associations
How event and association websites need to adapt to the changes coming to web browsers.Learn More -
Yes, Humans Are Still Visiting Your Website. (So Build It for Them.)
Optimization acronyms keep multiplying and the recommendations to game these algorithms keep evolving. The shift in how people search for information and how the internet serves it up is undeniable, but the fundamentals of website design haven’t changed.Learn More
