Archive
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450% International Market Growth: How a North American Leader Became a Global Destination
The uncrewed technology industry relies on collaboration across borders. mdg helped XPONENTIAL reflect that reality by connecting the event with new audiences.Learn More -
Newtopia Now: 6 Weeks to Replace a 40-Year Brand
With just a little over a month until public launch, mdg helped New Hope Network replace a decades-old event identity with an entirely new brand built for the evolving CPG industry.Learn More -
How a Triennial Show Increased International Delegation Registrations by 62%
Through a strategic international delegation program, mdg helped IBIE expand its global reach and build momentum between event cycles.Learn More -
How Influencer Marketing Became a Measurable Growth Channel
The International Builders’ Show had an established creator program — mdg helped transform it into a strategic driver of business results.Learn More -
How the Biggest Tech Event in the World Achieved 196% Registration Growth
Through international expansion and continuous digital marketing optimization, mdg helped LEAP attract new audiences while building on its position as a global tech leaderLearn More -
GSX Rebrand Drives 15 % Registration Increase
Using stakeholder research, brand analysis and market insights, mdg helped ASIS International transform its legacy flagship event — while protecting decades of brand equity.Learn More -
Building a Long-Term Growth Strategy for RE+
To support ambitious revenue goals, mdg helped RE+ develop a five-year strategy focused on audience expansion, market opportunity and long-term sustainability.Learn More
