
mdg marketing manager Svetlana Pyntikova presented “Last-Minute Attendee Acquisition: Marketing Tactics to Boost Registration 6-8 Weeks Out” to the Women in Exhibitions Network North America Chapter. Registration is free and can be found on the WIEN website and session info is below.
Last-Minute Attendee Acquisition: Marketing Tactics to Boost Registration 6-8 Weeks Out
Thursday, October 17, 2024
12-1pm ET
Virtual
Svetlana Pyntikova
As sales and marketing manager at mdg, the nation’s leading marketing and public relations agency specializing in audience acquisition, Svetlana is dedicated to driving success for a diverse portfolio of events. She leads her team in implementing innovative marketing strategies tailored to meet the unique needs of each client. By leveraging industry best practices and data-driven insights, she ensures that campaigns achieve measurable results and foster audience engagement. Additionally, she applies her expertise to enhance mdg’s internal marketing efforts, supporting business development and thought leadership initiatives that contribute to growth. A New York University alumna with a double major in theatre and German, Svetlana’s multilingualism and experience living overseas bring a global-cultural aspect to her work. She is also a reader, choreographer and Shakespeare enthusiast.