mdg consistently makes headlines for its thought leadership, award-winning creative, results-generating campaigns and agency culture.
New registration requests accepted through April 6, 2021
Washington, D.C. — mdg, A Freeman Company has announced the next slate of sessions for Leading Through Disruption: An Executive Roundtable Series. Sponsored by Freeman, this monthly peer-to-peer exchange for senior-level executives Read More
Before and after. That line of demarcation separates so much of pre- and post-pandemic life. Pre-pandemic, many of us relied on physical events as our primary source of audience engagement and revenue. Post-pandemic, we have to diversify. mdg’s team of Read More
Many of the industries or professions we serve with our events are teeming with influencers. Unfortunately, the potential to harness their clout to grow audiences is largely going unrealized. In this first installment of Connect Up, mdg’s event marketing specialists Read More
mdg Senior Vice President Jacquelyn Wells, mdg Vice President of Strategic Account Management Shauna Peters and Freeman Vice President of Strategy Stacy O’Connell will be featured speakers at IAEE’s webinar series on Thursday, March 11. Session details are below and Read More
Thursday, February 11
2:00 pm to 3:00 pm Eastern
Putting Data in the Driver’s Seat
Before you think about the tools, technologies and tactics for your next digital marketing campaign, it’s imperative to quantify performance objectives. Once you’ve set a realistic Read More
Senior Account Director Ingrid Thorson will be a featured speaker at Lippman Connects Exhibit Sales Roundtable on February 25. Session details are below and registration is available on the Lippman Connects website.
Modern Exhibitor Prospectus
Personalized and customized opportunities are Read More
mdg Account Director Tyler Day has earned his Digital Event Strategist certification. Adept at carrying ideas from concept to strategy to execution, Day will apply DES tools and methods to lead his team in increasing participant engagement and ROI.
With virtual Read More
For the eighth year in a row, mdgers performed 31 Random Acts of Kindness as a way to spread a little more love throughout the world. The initiative originally began in response to the Sandy Hook shootings. To honor the Read More
As event professionals, it’s our job to plan the best experiences possible — and prepare for worst-case scenarios. So, how should we be approaching communications — specifically, crisis communications — in the midst of the ongoing COVID-19 pandemic? mdg’s team Read More
If there’s one thing event professionals have learned this year, it’s the importance of diversification. For decades, we’ve relied heavily on our trade shows, conferences and meetings to connect and engage our communities—and depended on the revenue to keep our Read More
mdg Chief Marketing Strategist Kimberly Hardcastle-Geddes has been named to the illustrious panel of judges at the inaugural VEI Virtual & Hybrid Event Awards, to be held in February 2021. Serving alongside Sofia Altuna from Google, Eric Ly from LinkedIn Read More
New registration requests accepted through December 30, 2020
Washington, D.C. — mdg, A Freeman Company has announced the next slate of sessions for Leading Through Disruption: An Executive Roundtable Series. Sponsored by Freeman, this monthly peer-to-peer exchange for senior-level executives Read More
Association and event marketing agency mdg participated in Small Business Saturday by reimbursing a portion of what its employees spent at small businesses on November 28, 2020. mdg team members were encouraged to patronize independent retailers, restaurants and service organizations that aligned Read More
Every month, we round up stories from the online events we’ve helped plan, produce and/or promote, in hopes that you’ll discover insightful advice, creative inspiration and a burning desire to work with mdg on your next event!
COMVEC™ Digital Summit
produced Read More
As event organizers wrestle with how to plan for the coming year, many are realizing that hybrid is not just a contingency plan or a Band-Aid. Incorporating integrated models is a viable business strategy that allows event producers to think Read More
Freeman®, the world’s leading provider of digital and live events and brand experiences, today announced the launch of Freeman Event Research. These new research reports provide actionable insights based on data from a broad network of more than 1 million Read More
How Integrated Models Will Evolve in 2021 and Beyond
presented by Kimberly Hardcastle-Geddes
November 18, 2020 11:00 am
www.lippmanconnects.com/events/ECEF
Thankfully, we’re no longer in a mad rush to cobble together an online event that replaces a Read More
Back by Popular Demand: Exclusive Roundtable Series for Event Executives
Offering a valuable information exchange and a connection point with industry peers
mdg and Freeman are proud to announce that the popular Leading through Disruption: An Executive Roundtable Series will continue, Read More
Many event marketers are still sorting through an infinite number of online event platforms to find the right one for their virtual events. Evaluating all the promises of enhanced networking, engaging content delivery, facilitated commerce, new sponsorship opportunities, and more Read More
Event marketers have been reluctant to accept that the effects of COVID-19 are not only painful and far-reaching, but that they will be long-lasting, as well. As such, many have been hesitant to take the kinds of drastic steps that Read More
