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mdg consistently makes headlines for its thought leadership, award-winning creative, results-generating campaigns and agency culture.

Marketing Events Through Geopolitical Uncertainty

Tariffs, government downsizing, regulatory changes and shifts in international relations are impacting industries worldwide — and prompting event organizers to rethink their approach to attendee and exhibitor acquisition. mdg shares ...Read More

Hardcastle and Holsinger Led ECEF Session

mdg president Kimberly Hardcastle-Geddes and Freeman SVP of Strategy Ken Holsinger were chosen to lead a session at the 2025 Exhibition & Conference Executives Forum. Registration can be found on ...Read More

No More No-Shows: 5 Verification Tactics That Work

Converting registrations into actual attendance remains a persistent challenge for industry events, particularly those with free or low-cost entry where the commitment barrier is minimal. As event organizers, it’s our ...Read More

Multiple mdg Clients Win 2024 TSNN Awards

Seven mdg clients were named as finalists for the 2024 Trade Show News Network (TSNN) awards, which recognize trade show excellence and innovation. Congratulations to our clients for the much-deserved ...Read More

Client Events Succeed with mdg Email Campaigns

mdg’s persona-driven email campaigns were essential to driving the success of two major client events this past fall, GSX 2024 and MINExpo INTERNATIONAL® 2024.

 

GSX 2024 attracted over 16,000 registrants — ...Read More

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