The International Association of Exhibitions and Events (IAEE) has announced the results of the elections for its 2019 Board of Directors. Members of IAEE’s Board of Directors are elected on an annual basis by the official voting member of each IAEE member company. All officers serve a term of one year, except the secretary/treasurer whoRead More
Crafting an Event Marketing Plan That Today’s Attendees Will Respond To January 7, 2019 | 11:15AM – 12:15PM David L. Lawrence Convention Center Level 4 | Room 401-402 Pittsburgh, PA Today’s attendee prospects are much different than they were a decade ago. They’re digital, discerning, and demanding. If you don’t offer them the right messageRead More
Full-service event marketing and public relations agency mdg has been purchased by Freeman, an international brand experience company with headquarters in Dallas, Texas. The acquisition is part of an overarching strategy that allows Freeman to serve its clients more holistically and streamlines the customer journey, from pre-event marketing, to the onsite user experience, to post-showRead More
For the fifth consecutive year, association and event marketing agency mdg participated in SmallBusiness Saturday by reimbursing its employees a portion of what they spent at local shops related to industries served by agency clients. “As an independently owned agency, we feel a deep connection to small businesses and understand the difference they make inRead More