mdg has a 44-year track record of delivering outstanding results to its clients, on time and on budget. But don’t just take our word for it…
Working with mdg is a true partnership. They take the time to understand our very specific situation and apply unique strategies and tactics aimed at growing our buyer attendance while seamlessly integrating into our teams’ operations. As partners, mdg continuously challenges our group to think differently, and collectively exceed our goals to have the most successful show possible. With the momentum we’ve gained, we’ve really positioned our event for long term growth – not just in attendance, but in education, technology and marketing as well — and we’re excited to see what’s in store for the future.
mdg makes a concerted effort to know our industry, our audience and our exhibitors and to come up with ideas to make our event marketing original and memorable.
mdg has been one of the best partners in the last 27 years of working in the association space. Time and again, mdg has achieved, in fact exceeded, results. And their team is second to none when it comes to being outstanding partners. I cannot recommend them highly enough.
I wanted to let you know how impressed and pleased I was with your team’s creative work. I appreciate the out-of-the-box thinking that went into the concepts you proposed. All four options are all strong and well thought out. Over my career, I’ve had the opportunity to work with most of the big Madison Ave firms and your work was right there.
mdg is completely integrated into our staff, serving as the marketing, communications and public relations arm for NASSP. The account lead from mdg has a voice in every major conversation that takes place within our organization and she and her entire team have greatly exceeded our expectations—helping us achieve the goals of our strategic plan and shape a more progressive, collaborative culture.
mdg helped bring my vision for the Craft Beverage Expo to life—creating the voice, visuals and overall branding strategy that would resonate with independent producers of beer, wine and spirits. At one point in the campaign, I commented that the copywriter assigned to the account clearly had been born to write for this audience! I couldn’t have asked for a better marketing partner for my inaugural event and I look forward to many more successful years together.
mdg truly hit the ground running with IBIE … thoroughly researching the baking industry and creating an effective marketing plan that identified new opportunities for growth. From media planning to electronic promotions to international marketing, their approach has been fresh, strategic and creative.
mdg understands the challenges and needs of associations. As a department of one, I find their ability to provide a full service membership marketing campaign—from creative to strategies and tactic—that is easy for me to implement, has made mdg an indispensable extension of the NAM family.
This past year, the World Pet Association board of directors and staff members reevaluated our marketing and sales objectives with a focus on how we could maintain our leadership positioning and consistent growth. Consequently, mdg was brought in as our strategic marketing partner to provide insight, inspiration and a campaign that enables maximum reach and ROI.