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mdg Strengthens LinkedIn Ads Expertise Through LinkedIn Certification Program

Washington, D.C., August 28, 2026 — mdg, a full-service marketing agency specializing in serving event organizers and associations, today announced that its team is now LinkedIn Ads Certified — placing mdg among one of the 100 agencies to earn the certification — with 25 members of their team completing certifications in LinkedIn Ads Fundamentals, and Measurement.

This milestone reflects mdg’s commitment to delivering high-impact, platform-aligned solutions for clients.

The LinkedIn Ads Agency Certification program equips agencies with in-depth knowledge of LinkedIn Ads best practices, spanning campaign setup, audience strategy, and performance measurement. Through structured learning paths and assessments, certified team members develop practical expertise designed to strengthen campaign performance and help drive meaningful business outcomes for their clients.

“LinkedIn Ads Certification is a rigorous bar, and clearing it means we’re now an even sharper, more capable partner for our clients,” said Laura Davidson, SVP, Digital, at mdg. “All credit goes to our team, who put in the work to get us here.”

Certified team members at mdg are already applying their LinkedIn Ads expertise across client campaigns, helping association and event industry clients improve targeting precision, refine optimization strategies, and measure performance with greater clarity. The agency will continue to invest in platform education and skill development to support clients navigating the evolving B2B advertising landscape.

“Education has always been a pillar of how we work, and this certification is proof that our team’s expertise translates directly into stronger results for our clients,” said Jack Butler, Group Director, Paid Media at mdg. “Completing this program sharpened our team’s ability to build precise B2B audience strategies and creative that resonates with professional decision-makers — and that shows up directly in the outcomes we deliver for the associations and event organizers we work with.”

Required Disclaimer
LinkedIn does not endorse or guarantee the services of any agency that completes the LinkedIn Ads Agency Certification program.

About mdg
mdg is a strategy-driven agency with a 49-year track record of delivering results for event and association clients. Made up of marketing researchers and data analysts, digital and interactive media experts and a robust creative team, the agency helps clients seize new growth opportunities, reinvent themselves, inject more humanity into their brands, broaden their content strategies, unite their communities, embrace data-driven digital campaigns and more – all in the name of increased attendance, membership, engagement and/or revenue.