mdg | Event Marketing Agency for Trade Shows and Associations

mdg, A Freeman Company presented From Hypothetical to Reality: How AI is Actually Changing Events, an Executive Roundtable in conjunction with Lippman Connects’ Exhibition and Convention Executives Forum (ECEF) and the Society of Independent Show Organizers (SISO).

Savvy event marketers know that influencer marketing is a cost-effective way to increase awareness and, ultimately, attendance at trade shows and conferences.

mdg’s team of experts shared how to make the most of the new trends and technologies that will help us identify, reach, and attract new audiences

For the eleventh year in a row, mdgers performed Random Acts of Kindness as a way to spread a little more love throughout the world.

In this interactive session, mdg’s director of social media will share how to create and execute a comprehensive influencer marketing plan

mdg president and chief marketing strategist Kimberly Hardcastle has won IAEE’s 2023 Woman of Achievement Award

For the 10th consecutive year, association and event marketing agency mdg participated in Small Business Saturday

As we plan for 2024, mdg’s team of experts are resolving to make the most of the new trends and technologies that will help us identify, reach and attract new audiences to trade shows and conferences.

Because of pandemic-era deferments, exhibitors are just now reaching the end of previously invested show funds, and many are taking a fresh look at the return on investment traditional events have historically delivered before recommitting.

Insights With attendees registering later in the show cycle, mdg shared with PCMA Convene how marketers can maximize conversions in the final weeks to reach their goals. Strategy. Ideas.…