EUROPEAN BUSINESS AVIATION CONVENTION & EXHIBITION
Hosted jointly by the European Business Aviation Association and the National Business Aviation Association, EBACE is the premier annual event for the European business aviation community, bringing together everyone from business leaders and government officials to manufacturers and flight department personnel.
WHAT WE DID
As EBACE is a fairly new event, one of the top objectives for the website was to make a statement and clearly and compellingly communicate the value proposition for attending. To that end, a dynamic website that immediately greets visitors with bold design, clean navigation, powerful calls to action and obvious value was created. The homepage effectively leverages a long scrolling layout, serving as both a place where prospects can quickly find information and a launchpad for messaging that unfolds as a narrative throughout the site journey, driving home the benefits of the event.