Strategy-driven marketing agency with a special affinity for events.
Objective
95-person team of seasoned strategists and creative dynamos seeking partnership with leaders who want to build successful, well-attended events in a post-pandemic world.
Skills
Locations
Experience
Strategic Partner
1977-present
Over the last 47 years, we’ve built a reputation as the leading agency in our space by consistently exceeding attendance, exhibitor participation, and revenue goals for clients like:
Next Gen Marketing Guru
2020-present
As Baby Boomers age out of the workforce at an accelerated pace, we’ve become experts at helping organizations attract the next generation of members and event goers by finding prospects that exist outside of traditional databases. We are gurus of:
Education
Master of Arts in Effective Marketing, Minor in Knowledge Sharing
Event marketing has changed drastically as new generations rise to power in the workforce, societal and consumer trends evolve and audience demands for personalization heighten. As such, mdg has been providing insights into marketing best practices as a way to help the industry make sense of the disruption. In addition to our monthly column in PCMA Convene, frequent contributions to the CEIR blog and regular speaking engagements for Lippman Connects, IAEE, SISO, PCMA and more, we produce a monthly newsletter for event marketing professionals called the Inner Circle.
Volunteer Work
References
Our clients will happily vouch for us. See what they have to say.
