mdg | Event Marketing Agency for Trade Shows and Associations

Relevance used to come with the territory. Now associations and events have to earn it. Here’s how the strongest ones do it.

The consent rule you already follow on your website now applies to email too.

mdg president Caitlin Fox will moderate a session at the 2026 SISO Leadership Conference.

mdg president Caitlin Fox will moderate a session with Learner Mobile CEO Mike Thompson and International Carwash Association CLO Claire Moore at the at the 2026 ASAE Annual Meeting.

Tyler Day will present a session with Carwash’s Kendra Johnson at the next Attendee Acquisition Roundtable.

As the clean energy industry evolved beyond solar alone, mdg helped RE+ develop a new brand and long-term strategy built for a broader market.

With just a little over a month until public launch, mdg helped New Hope Network replace a decades-old event identity with an entirely new brand built for the evolving CPG industry.

Using audience research, competitive analysis and international market insights, mdg helped the International Baking Industry Exposition (IBIE) redefine its event growth strategy and expand beyond its traditional attendee base.

Facing post-pandemic attendance declines, AVIXA partnered with mdg to develop a long-term strategy for growing and evolving its annual flagship event, InfoComm.

To support ambitious revenue goals, mdg helped RE+ develop a five-year strategy focused on audience expansion, market opportunity and long-term sustainability.