2023
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Nicolaidis Presented on International Marketing at MATSO
Anjia Nicolaidis, mdg director of international strategy, presented a session at the MATSO (Major American Trade Show Organizers) Meet-Up in conjunction with The NAMM Show.Learn More -
Women In Exhibitions Network Appoints Kimberly Hardcastle as Board President
Industry veteran and mdg, A Freeman Company President Kimberly Hardcastle is adding one more title to her resume — board president of Women in Exhibitions Network North America (WIEN).Learn More -
mdg Specialists Share Event Marketing Resolutions With PCMA
With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together.Learn More -
How to Use Social Proof in Event Marketing
There’s a reason that the average consumer reads 10 online reviews before making a purchase decision — people trust recommendations from other people.Learn More -
mdg Starts 2023 with Multiple Wins
If the first month is any indication, live events will thrive in 2023. Three mdg clients held shows in January and all met or exceeded projections.Learn More -
mdg Presented International-Focused Pre-ECEF Session
mdg, A Freeman Company presented The New Rules of International Event Marketing, an educational session in conjunction with Lippman Connects’ Exhibition and Convention Executives Forum (ECEF), the Society of Independent Show Organizers (SISO) and UFI.Learn More -
How To Plan for 2023 and Beyond
Fortunately, trade shows and conferences are largely back after the devastating pandemic that forced countless cancellations over the past couple of years.Learn More -
More Than Testimonials: Social Proof
There’s a reason that the average consumer reads 10 online reviews before making a purchase decision — people trust recommendations from other people.Learn More -
mdg Introduces “Final Countdown” Event Registration Program
Washington, D.C. — As part of its expanding suite of audience acquisition products and services, mdg, A Freeman Company has launched the “Final Countdown” program.Learn More -
mdg Director of Content Chosen as AAR Speaker
mdg director of content Christine Johnson will take the stage at Lippman Connects Attendee Acquisition Roundtable on March 30.Learn More
