mdg director of content featured speaker at aar

mdg’s vice president of digital marketing strategy, Erin Lee, will take the stage at Lippman Connects’ Attendee Acquisition Roundtable on October 27. Session details are below and registration is available on the Lippman Connects website.

Thursday, October 27
8:00am – 4:30pm ET
Virginia Tech Executive Briefing Center
Arlington, VA

erin lee

Three Best Practices to Increase Attendee Acquisition

Your registration process and data are more powerful attendee acquisition tools than you currently realize. Learn three best practices that every marketer should know about, but relatively few do. You can easily implement them to generate leads, identify opportunities, and deliver more qualified attendees to your event. 

In this interactive session, you will take away the following actionable information:

  • How to engage current registrants and influencers using a familiar tool in new, creative ways. 
  • The reg data almost everyone is overlooking – and missing valuable insights. 
  • What to do with that data.