mdg | Event Marketing Agency for Trade Shows and Associations

Insights by: Shauna Peters, vice president and marketing strategist Here’s a bright idea for addressing a potential decrease in your event attendance: focus on quality over quantity. Accou…

mdg director of social media Connor Stewart has been tapped to present at the Society of Independent Show Organizers’ (SISO) 2021 Summer Conference in Louisville, Kentucky.

he 2021 program will represent the radically changed business environment and explore the economic, geo-political and social issues that will hold significant influence over public and private businesses and individuals.

Insights Attendees are ready to return to in-person events! But after a year and a half of uncertainty, it can be hard to know how to chart the path forward. Wouldn’t it be nice if you could …

If you’re addressing a potential decrease in your event attendance, focus on quality over quantity.

Insights by: Connor Stewart, director of social media Good news and bad news: Fortunately, many of the industries or professions our events serve are teeming with influencers. Unfortunately,…

While many of the industries or professions our events serve are teeming with influencers, the potential to harness their clout to grow audiences is going unrealized.

Chief marketing strategist Kimberly Hardcastle-Geddes will participate in a panel discussion on What the Future of Business Events Holds at PCMA’s EduCon 2021.

mdg, A Freeman Company, has appointed industry luminary Erin Lee to oversee the continuing growth and transformation of its digital, data and web departments.

Shauna Peters, vice president of strategic account management at mdg, led a session during the German Convention Bureau’s virtual Education Weeks series on June 23.