As much as we love press releases (you’d have to pry them from our Kung Fu grip), they’re not the only building blocks with which our public relations campaigns are built. Now more than ever, we’re leveraging organic social media; galvanizing local community leaders; utilizing the power of influencers; and thinking more creatively to develop innovative, integrated campaigns for our association and event clients. We thought we’d share a few of our recent successes in hopes that they might inspire your next PR initiative.
Join the Inner Circle
The Inner Circle newsletter is our way of sharing with you, our circle, what we’re up to, what we’re learning about and what successes our clients are achieving. Our goal is to produce timely, interesting and thought-provoking content for the greater good of the industry - ultimately creating “A-ha!” moments for association and event marketing professionals.
Here’s a complete listing of Inner Circle topics from the past several years, in case you missed them the first time around or just want to reference them as you plan your next strategic campaign.