Join the Inner Circle

The Inner Circle newsletter is our way of sharing with you, our circle, what we’re up to, what we’re learning about and what successes our clients are achieving. Our goal is to produce timely, interesting and thought-provoking content for the greater good of the industry - ultimately creating “A-ha!” moments for association and event marketing professionals.

Here’s a complete listing of Inner Circle topics from the past several years, in case you missed them the first time around or just want to reference them as you plan your next strategic campaign.

Predicting the Future of Event Marketing

At CEIR Predict in October, a slate of expert speakers from outside of the events business took the stage to present insights about the latest social, consumer, economic and political trends shaping the world around us. Event organizers took note—copious Read More

A Great Story Starts With a Clean Car

Organizers of The Car Wash Show set out to achieve three major objectives in 2019:

To deliver more qualified attendees to the show floor
To enhance an already great show experience
To encourage earlier registrations while simultaneously increasing its verified rate

Here’s Read More

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