mdg | Event Marketing Agency for Trade Shows and Associations

Insights As event professionals, it’s our job to plan the best experiences possible — and prepare for worst-case scenarios. So, how should we be approaching communications — specifically,…

If there’s one thing event professionals have learned this year, it’s the importance of diversification.

As event organizers wrestle with how to plan for the coming year, many are realizing that hybrid is not just a contingency plan or a Band-Aid.

Freeman®, the world’s leading provider of digital and live events and brand experiences, today announced the launch of Freeman Event Research.

We’ll be discussing how moving away from digital events that occur at a fixed point in time toward content strategies that better align with your audiences’ needs (and customer journeys) can help your business thrive during and after the pandemic.

mdg and Freeman are proud to announce that the popular Leading through Disruption: An Executive Roundtable Series will continue, resuming on October 20, 2020.

Many event marketers are still sorting through an infinite number of online event platforms to find the right one for their virtual events.

In a recent TSNN blog, Kimberly Hardcastle asked three strategists from Freeman + mdg, Mark Fein, Stacy O’Connell and Tyler Day, to share what they’ve learned from strategizing, planning and marketing digital events that could inform and/or inspire the rest of us.

During Swapcard’s 3-day online event, Evolve: The Virtual Event for Planners, experts discuss the future of the hybrid event model.

This weekly peer-to-peer exchange will focus on future-scaping and change management.